About Us

HEY THERE! WELCOME TO SSU...

We are wife and wife team Aimee and Tarnya (that's me on the left).


Aimee and I met at work and fell in love 6 years ago. Both in high pressure corporate jobs we used holidays as a way to escape the stress and forget about our workloads. My way of coping with the strain and anxiety of my job was to focus on the next holiday. I would spend time between getaways permanently on countdown - wishing the days away.


One day I had a realisation, I was constantly creating happiness as future state, a destination I would reach when I stepped off the plane. I had to stop and realise that joy, calm and happiness can only be experienced now. Life is about the journey, not the destination.


AND SO SUNNY SOUL UP WAS BORN...

When I was made redundant earlier this year it pushed us to achieve our pipe dream. To create a positive brand that combined ethical production, with high quality garments printed with designs that bring a little bit of sunshine to your day. We wanted to use every sale to support a charity, to sell these from a campervan, having adventures and meeting new people along the way...

100% RECYCLED!

The SSU collection is 100% recycled - made from recycled plastic bottles and recycled organic cotton. The journey of each garment has been mindfully planned with the main objective of protecting the environment. We are so proud also to support SEE Turtles and the amazing work they do protecting endangered sea turtles throughout Latin America. Thank you for supporting SSU.

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